[THAI] Digital Marketing Leader - Bangkok
DigiSource
Digital Marketing
Mô tả công việc
- Develop marketing strategies across digital media channels.
- Monitor the effectiveness and costs of advertising campaigns on digital media channels (Google Adwords, Facebook).
- Plan and control brand image on digital media channels.
- Monitor the effectiveness of SEO on the business's website system.
- Continuously update user insights as well as changes in digital media to adjust and optimize marketing strategies.
- Manage the Digital team.
- Report to the Marketing Director on the effectiveness of marketing on digital media channels.
- Maintain partner relationships with agencies.
Key Performance Indicators (KPIs):
- Number of customers and conversion rates obtained from digital channels.
- Keyword search rankings.
- Total costs and costs per customer for each digital channel.
Yêu cầu công việc
- At least 5 years of experience as a Digital Marketing Manager or a similar position.
- Must have experience working in the Marketing Agency field.
- Preference for candidates with experience or a network in the Game/App industry.
- Deep understanding and experience using digital tools and channels.
- Formal knowledge of marketing.
- Strategic thinking.
- Analytical thinking.
- Good communication skills in English.
- Creativity, flexibility.
- Organizational and time management skills.
- Willing to travel abroad.