Product Market Analyst -HCM [KB]
DigiSource
Game Developer, Marketing & Adversting
Mô tả công việc
About Us:
DigiSource's Client is a dynamic and innovative company committed to delivering top-notch products to our customers. We are looking for a talented Product Market Analyst to join our team and support our product management efforts through market research, competitive analysis, and the creation of compelling product documentation.
DigiSource's Client is a dynamic and innovative company committed to delivering top-notch products to our customers. We are looking for a talented Product Market Analyst to join our team and support our product management efforts through market research, competitive analysis, and the creation of compelling product documentation.
Key Responsibilities:
Develop Sales Support Materials:
- Create product guides and other collateral that equip the Sales team with the tools needed to effectively communicate product benefits.
- Translate game product features into clear, value-oriented language, focusing on customer needs and pain points.
- Collaborate with Marketing to align materials with brand messaging and value propositions.
Enable the Sales Team:
- Provide sales collateral for Sales to understand so that they can confidently communicate the product’s features and benefits.
- Provide actionable selling points that address specific customer requirements and showcase product differentiators.
- Act as the go-to resource for product-related questions, offering clear and customer-centric explanations.
Market Research & Analysis:
- Conduct market research to stay updated on games industry trends, customer needs, and competitor offerings.
- Gather and analyse customer feedback, market data, and competitive insights to anticipate potential objections or pain points in sales conversations.
- Collaborate with the Product team to share insights and suggestions for new game product ideas, new features, enhancements, or positioning adjustments based on market findings.
Act as the Liaison Between Product Development and Sales:
- Attend product development meetings to stay informed on upcoming features and enhancements, ensuring these are communicated effectively to Sales.
- Serve as a feedback loop, sharing valuable insights from Sales and customer interactions with the Product team to support ongoing product refinement.
- Coordinate cross-departmental communication for timely updates on feature launches and product adjustments.
Support Product Launches:
- Partner with Product and Marketing teams to develop launch strategies that prepare Sales with the necessary training and resources.
- Ensure the Sales team is equipped to communicate the product’s value proposition effectively, leveraging insights from market research and customer feedback.
Yêu cầu công việc
Qualifications:
- 1+ years of experience in product support, sales enablement, or a related role with market research experience.
- Diploma or Bachelor’s degree in Marketing, Business, Market Research, or a related field.
- Strong understanding of product development and the ability to translate technical features into customer-focused selling points.
- Excellent communication, presentation, and analytical skills.
- Proficiency in Microsoft Office, Google Workspace
- Ability to collaborate across departments, particularly with Product, Sales, and Marketing teams.
Preferred Qualifications:
- Previous experience in the gaming, technology, or e-commerce industry
- Familiarity with additional market analysis tools and methodologies
- Basic knowledge of product management processes.
Thông tin công ty & Phúc lợi
Benefits:
● Competitive salary and performance-based bonuses.
● Flexible working hours and hybrid work options.
● Professional development opportunities.
● Collaborative and inclusive work environment.
Location and Working Hour:
Location and Working Hour:
- Location: Nguyen Dinh Chieu, ward 2, District 3, HCM
- Working hour: 9h - 18h on Monday - Friday