Content Blog Writer - HCM
DigiSource
Digital Marketing
Mô tả công việc
DigiSource's customer is 1Laser, a manufacturing company specializing in providing laser engraving machines in the US and Canadian markets, headquartered in the United States, looking to recruit for the position: Content blog writer
The Content Blog Writer will be responsible for creating engaging and informative blog content that resonates with our target audience. This role requires a creative thinker with excellent writing skills and a deep understanding of digital content strategies. The ideal candidate will have a passion for storytelling and a knack for making complex topics accessible and engaging.
The Content Blog Writer will be responsible for creating engaging and informative blog content that resonates with our target audience. This role requires a creative thinker with excellent writing skills and a deep understanding of digital content strategies. The ideal candidate will have a passion for storytelling and a knack for making complex topics accessible and engaging.
- Craft Engaging Technical Content: Research, write, and publish insightful technical blog posts on laser engraving, covering topics such as industry advancements, product capabilities, customer success stories, and in-depth instructional guides.
- Prioritize Accuracy and Relevance: Conduct thorough research to ensure all content is accurate, timely, and aligns with the latest developments in the laser engraving field.
- Optimize for Search: Implement SEO best practices to enhance content visibility, drive organic traffic, and increase search engine rankings.
- Collaborate and Plan: Work closely with the marketing team to develop a content calendar, ensuring blog topics support broader marketing goals and initiatives.
- Foster Community Engagement: Actively interact with readers through comments and social media, building a vibrant community around your content and encouraging discussion.
- Measure and Improve: Identify and track key performance indicators (KPIs), using data-driven insights to refine content strategies and boost engagement.
- Leverage AI Writing Tools: Utilize AI tools like ChatGPT, Jasper, and Grammarly to streamline content creation, brainstorming, editing, and overall productivity.
- Maintain a Professional Voice: Self-edit and refine all blog posts, ensuring impeccable grammar and a natural, engaging tone that resonates with native English speakers.
Yêu cầu công việc
- Bachelor’s degree in English, Journalism, Communications, or a related field.
- Quick learning ability to understand technical equipment and products.
- 2+ years of experience in content writing, blogging, or a related role.
- Excellent writing and editing skills, with a strong attention to detail.
- Familiarity with SEO principles and content management systems (e.g., Shopify).
- Ability to conduct thorough research and present complex information clearly and engagingly.
- Passion for storytelling and creative problem-solving.
- Proficient in English (Native English speaker preferred); Chinese speaking is a plus.
- Experience or interest in the laser engraving industry is a plus.
Thông tin công ty & Phúc lợi
What we offer:
Working location: Remotely
- Social, health, and unemployment insurance
- Annual leave (usually 12 days/year)
- Public holidays (around 11 days/year)
- Bonuses based on performance
- Training programs
- Clear career development roadmap
Working location: Remotely